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An industry veteran with more than 12 years of experience, I have worked in such diverse industries as technology, transportation and apparel with industry-leading brands such as Microsoft and American Airlines. Positions held have included management roles in marketing communications, product marketing and product management.

I am currently earning my doctorate in marketing at The University of North Texas. My research interests include marketing strategy, Internet marketing, relationship marketing and marketing communications.

02.20.08
PowerPoint slides for Kuhn chapters 11-13 now
downloadable

02.13.08
PowerPoint slides for Sobh and Perry (2006) article now
downloadable

02.07.08
My paper, "Virtual Connections: The Role of Avatars In Relationship Marketing" was accepted for the Academy of Marketing Science Annual Conference May 28-31 in Vancouver, BC,

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© 2008 David G. Taylor